The go-to Habesha fitness coach

Lose 20+ pounds of stubborn fat without giving up cultural foods.

For overworked Habesha professionals who are tired of extreme Western diets that never stick. Want my 1-on-1 help?

Apply for coaching

200+

Clients transformed

6 yrs

Coaching experience

Certifications

20+ lb

Typical fat loss

A different way to lose weight

No extremes. No deprivation. Just small daily changes that compound into a massive transformation.

Train smart

Efficient workouts you can do at home or the gym that build a strong, toned body. No hours of cardio required.

Eat what you love

Habesha-centric nutrition coaching that keeps injera on the table.

Master your mindset

Small daily habits that compound into lasting change, not a 6-week crash.

Never do it alone

Weekly check-ins and all-day support so you always know your next move.

200+

transformations

Meet your coach

Hi, I'm Coach Abe!

A former Electrical Engineer turned Fitness Coach. I pivoted from my engineering career to pursue my passion for health & fitness. I am super grateful to have empowered 200+ clients transform both physically and mentally.

I had a past where I felt extremely insecure in my own body. I felt weak, unseen and lacked confidence. That changed when I decided to put myself first. I started working out and nourishing my body. In just a matter of months my true personality began to come out and I started to feel more confident in my own skin.

Do you lack confidence? Are you unhappy with how your clothes fit? Do you hate feeling exhausted all the time? Are you tired of being inconsistent and want to put your well-being first?

If you answered yes, I can help. I help busy but committed individuals just like yourself work smarter not harder.

My approach allows you to make small daily changes to your lifestyle that compound over time and result in massive weight loss and transformation.